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What are your online marketing challenges? 🤯
Mastering online marketing is a must in tourism because the internet is the place where travellers plan every step of their trip. From picking a destination, to arranging transportation, choosing accommodations and selecting travel experiences.
If you play your cards right, you can become the go-to tour operator for every step in this process. But before you are the go-to tour operator, you need to work hard on your marketing. ✔️
👉 What are your main challenges in being visible online and attracting website visitors?
Need more background information? Watch Rik’s introduction to online marketing video.
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2 Replies
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Silver
The challenge is creating content that is catchy
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Moderator
Hi Ruth, to create ‘catchy’ content relies mostly on connecting to your target group. During our course program you’ve worked on your buyer persona, which is a good place to start because this is the type of person you’re trying to connect to.
An interesting way to do this, is through the ‘Attractive character’. Have a look at clickfunnels.com/blog/attractive-character/, it’ll definitely help you to create content that connects you to your target group.
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